Hey Guys, guess what? Davido aka OBO aka 001 of Africa is back!!! Not only is he back but he brought along with him his well anticipated fourth studio album titled “Timeless” and I must tell you, it is fireeee. The album features vocals from the Grammy award multi-winning singer “Angelique Kidjo”, “The Cavemen”, “Asake”, the rising star “Fave”, UK’s “Skepta”, South African artist “Musa Keys”, Davido’s two latest signees to the DMW record label, “Logos Olori” & “Morrave” and Jamaica’s reggae and dancehall performer “Dexta Daps”. This is quite the selection of artists if you ask me, and they all delivered.
Announcing his return and the potential release date for his upcoming studio album, Davido first teased a snippet of his forthcoming collaboration with “Puma” via his social media platforms which eventually dropped Friday April 7, 2023. This collaboration is set to deliver a sport stylised merchandise reflecting the popular catchphrase attributed to Davido for his benevolent acts of giving and assisting people of lesser influence and 
opportunity “We rise by lifting others”.
This is not the first time Davido would be collaborating with Puma. In 2021, the global artist signed an international endorsement deal with the global sports brand and has been seen sporting the brands wears all over his social media, music videos as well as in popular events. 
This is shortly after Nigeria’s very own superstar Wizkid also signed as an ambassador for the new JD x Puma suede campaign.
Davido X Puma have been merry ever since the beginning of their relationship together and with this drop, we can only expect more dope stuff from these two. As you know in whatever OBO does he brings with him his army of fans and an insane energy. Shekpe!!!
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